About us

Aim for Action is a partnership between Nancy Bacon and Margaret Meps Schulte.

Nancy Bacon and Margaret “Meps” Schulte have worked together since 2003 when they met volunteering for a program raising resources for a community of Afro-Brazilian women in Salvador, Brazil. They believe in the power of the nonprofit and public sector to strengthen our communities. They know these organizations and agencies have limited time and money, so they find affordable solutions that have an impact.

Nancy and Meps find creativity working across boundaries. They both draw on their experiences standing in two worlds—literature and economics, nonprofits and business, drawing and writing, the arts and analytics, domestic and international cultures—to find unique solutions. The answer to a nonprofit problem may lie in behavioral economics, business workflow, language, or design. Opportunity lies in finding connection between the unlikely.

Nancy and Meps have successfully collaborated on a whole lot of projects. One food bank development director said what we hear a lot: “Your toolkit is the most comprehensive and easy-to-understand resource that I have seen to date.” In fact, that toolkit designed for a nonprofit audience was so effective it is now being used by a state agency to train its officers.

Here is more information about each of us:

Nancy Bacon
Educator & instructional designer

Nancy Bacon

Nancy Bacon is a teacher, instructional designer, and nonprofit leader who is known for creating learning experiences that move people to action. She began her career as an ESL teacher and then middle school teacher. She created three learning programs, including one that won the Golden Apple Award. Nancy led the teams behind Washington Nonprofits’ popular nonprofit learning tools. She has worked in Germany and the Philippines and brings a strong interest in culture and equity to her work. Nancy bolstered her liberal arts majors of German Literature and Economics (Swarthmore College) with a Masters in Public Administration (University of Washington). She regularly speaks on learning and leadership, and she writes occasionally on her blog: nancybacon.com.

Margaret “Meps” Schulte
Visual designer & content developer

Margaret Meps Schulte

Margaret Meps Schulte

With 35 years of experience in nonprofit and corporate communications, Meps’ mission is to deliver the right information to the right people in the right format. In addition to her work as a designer and illustrator, she has been a knowledge manager, information architect, and business analyst. Meps is a graduate of The Ohio State University School of Fine Art and founded 3 Choices Creative Communications, a consultancy dedicated to helping nonprofits with visual and written communications. She has been on the founding board of two nonprofits and is the author and illustrator of The Joyful Bear and the award-winning Strangers Have the Best Candy. Learn more about Meps at 3greatchoices.com.